Two decades ago, e-commerce was something unknown and unexplored. Then it has revolutionized modern trading. VR also has excellent potential to enhance various commercial fields and industries with new fantastic mechanics. Or even invent new markets. So let's discover how businesses use VR to make money today.Event live streaming
Nothing beats the feeling of personal presence at any mass event. However, it is not always possible due to various reasons: time, money, health conditions, or maybe some global pandemic. Humankind invented the radio and television to fix such problems in the past, but today we have better options at our disposal. So why not utilize them?
With VR, you can digitally visit the most interesting sports events and watch live concerts from anywhere. Traditional viewing is not going to disappear because of that. Instead, we have another option to choose from. With VR technology implemented for lifestreaming, everyone can watch their favorite activities as they want. Furthermore, this practice will potentially increase sport organization revenues (FIFA, NBA, NHL, etc.).Movies and TV shows
Implementing VR technology in this sector will drastically change the movie industry as we know it. Viewers will get an opportunity to erase the line between films and reality. Why watch the action from the outside when you can become a part of it?
As for TV shows, let's refer to popular content providers. Hulu or Netflix, for example. Both these services have VR support in the form of downloadable apps. With Samsung Gear VR, you can disappear from reality to watch TV in virtual surroundings. This clearly indicates that streaming services are interested in the tech and want to use it in their products.Shopping and selling
Today VR advertisement is not unusual. You have probably seen various marketing campaigns or ads with 360 ° experience that utilize virtual reality for that wow-effect. Some brands even create small mini-games with VR elements to promote their products.A cool example of a VR campaign by Adidas
Apart from actual selling, there are other benefits of VR for shopping. With Virtual Reality, the number of "real" stores will lessen, and consumers will not have to visit places physically to check out the stuff they want.Real estate
VR can easily attract more clients to the real estate sphere. Sotheby's, for instance, has been testing 3D tours in Virtual Reality to sell luxury houses and apartments in LA and NYC. We believe that in the near future this method will attract more businesses. Further innovations in VR have enough potential to change the realty market.
Virtual reality tours combine business and entertainment aspects providing benefits for both interested parties. For example, real estate agents can attract new clients with innovative technology. Clients, on the other hand, will get to study apartments and houses individually.